What do you do to my website?

This is perhaps one of the most difficult questions to answer as no two sites are the same. That said, we will evaluate your keywords, your competition and your website structure and content and develop a strategy to get your website top rankings. This can include onsite optimization (the adjustment of your meta tags, link structure, content, etc.), link building including submitting your website to applicable directories, reciprocal link building and whatever else may be required.

How important are meta tags?

Meta tags have lost a lot of their weight in recent years. Since meta tags do not appear as visible text to a site visitor they have been subject to misuse from unethical SEO's and webmasters and thus, the weight they are now given is extremely low. Nonetheless meta tag optimization is a part of a thorough positioning strategy.

Why is link building important for high search engine positioning?

Link popularity (the number of websites linking to your site) is an extremely important factor in search engine positioning. The more related links pointing to your website and the more valuable the links the stronger your site will be considered by the major search engines. Link building is a major factor in obtaining high search positions.

How long does the optimization process take?

This depends on the site and the requirements given to us. A 10 page site in a low competition area will obviously take less time than a 200 page site competing for highly competitive terms. Generally speaking however, an average promotion (20 page website with moderate competition) would take approximately 2 weeks for site-optimization, a month or so for link-building and up to 3 months or so to attain rankings. You will undoubtedly see improvements after just the optimization alone however the added weight of the incoming links won't be applied for a month or so after they are established.

My site is created in Macromedia Flash, will this affect my rankings?

This question is difficult to answer. Recent announcements have indicated that Macromedia and Google have worked out a method for indexing Flash sites. That said, if your website is developed in flash it is recommended at this time to create HTML pages with an option on the homepage to go to this version of the site.

What is blacklisting?

A site can be blacklisted if unethical search engine positioning tactics have been used or if the search engine algorithm determines that it believes they have been. It can be very difficult to recover from a blacklisting, often it is easier to simply use another domain with a new site and move forward from there after cleaning out whatever spam tactic got you banned.

I've heard that you can't guarantee search engine positioning services. How can YES BUILD MY BUSINESS Services do it?

Of course we too have heard this argument on forums and even on Google's SEO page. While we would never be so bold as to guarantee a specific ranking such as #1, we do know that by following specific rules and studying various tactics and SERPs (search engine results pages) on a regular basis that we can in fact guarantee top rankings by keeping informed as to what is working and why, and making sure our client's sites utilize every legitimate search engine positioning tactics available.

Can I do it myself?

Of course you can. With enough research, testing, and the vast number of hours an effective search engine positioning campaign will take on top of this, it is definitely possible to do it yourself. What you have to consider is whether it is worth your time. Generally, if it's a business site you are better off focusing your energy on your business and letting professional SEO's and webmasters work on your site.